Nowadays, the development of commodity economy is becoming more and more mature, a kind of high quality merchandise has not only is a sign of market value, is also the extension of commodity culture connotation, so the paper bag is not only ACTS as a single transport, transfer some simple information. Paper bag printing embodies enterprise businesses for goods value, show the culture of the enterprise. Paper bag is a kind of practical, reaction product development trend, and have the advertising effect. From the paper bag packaging to bag printing to use, not only provides the convenience for shoppers, can again the opportunity to promote products or brands. Well-designed paper bags can make a person fondle admiringly, even if the paper bag printed with eye-catching trademarks or advertising, customers will be happy to reuse, this paper bag has become the one of the most efficient and inexpensive advertising media.
Paper bag design general requirements is concise and easy, paper bag design, paper bag printing process positive in general is given priority to with company logo and company name, or with the company's management idea, design should not be too complicated, can deepen the consumer impression of the company or product, achieve good publicity effect, paper bag printing to expand sales, establish famous brand, and stimulate the desire to buy competitiveness has very big effect.
Plastic carrier bags are abundant in our society and despite recent changes in consumer attitudes towards accessing, using and disposing of them, they are still a cause for concern.
The cost of producing carrier bags is minimal and their popularity has not waned. Plastic carrier bags were first introduced by large grocery retailers to replace paper bags which were inadequate to carry frozen and chilled foods and so often fell apart.
Paper bags were gradually phased out for a more reliable type of bag made of plastic, which were handed at the point of sale, free of cost. It has been estimated that the actual cost of a plastic carrier bag is around £0.01156 – a negligible amount.
But, these plastic bags are often used only once and discarded, ending in landfill. In itself they are a problem for the environment as the material takes a long time to break down, estimated at more than a thousand years in total.
Also, when they are discarded in the open air they create litter which spoils the scenic beauty of the natural landscape. They can also be mistaken for food and ingested by animals, killing birds and mammals.
The UK relies on imported plastic bags which make up some 76% of the country’s needs. Despite recent campaigns, the ongoing trade in carrier bags suggests the retail sector has not paid much attention to the problem.
Despite the introduction of ‘bags for life’ which at best are made of renewable materials such as cotton or hessian fibres, some bags for life are also made from plastic.
In an attempt to comply with corporate social responsibility strategies, some supermarkets have introduced biodegradable bags made from components such as cellulose, starch and konjac. Others have introduced loyalty points schemes for when consumers have used their own recycled bags, and a few have decided to charge a small fee for bags.
But, shoppers are so used to receiving free bags that they have gradually returned to old habits.
It is clear that consumer attitudes and lifestyle choices play a crucial role in deciding the most viable and acceptable alternative to plastic carrier bags. Consumers reflect their values and beliefs by what they purchase.
stand up pouch, plastic bag, coffee bag
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